Pharm Exec’s 2019 Pipeline Report

Pharm Exec's 2019 Pipeline Report

Janssen To Highlight Data From Broad Rheumatology Portfolio At The 2018 Annual Meeting Of The American College Of Rheumatology

Janssen To Highlight Data From Broad Rheumatology Portfolio At The 2018 Annual Meeting Of The American College Of Rheumatology

Top Pharma News of the Week – October

Top Pharma News of the Week – October

Actelion: Αίτηση για έγκριση της Μακιτεντάνης στη Χρόνια Θρομβοεμβολική Πνευμονική Υπέρταση

Actelion: Αίτηση για έγκριση της Μακιτεντάνης στη Χρόνια Θρομβοεμβολική Πνευμονική Υπέρταση

Pharma Companies Create Memorable Ad Campaigns for Branded Products

In July, Pfizer’s anti-smoking medication Chantix got something of a facelift. Noted actor Ray Liotta of “Goodfellas” fame became the face of the medication. In the commercial, which is airing on most channels, Liotta says “I’m Ray, and I quit smoking on Chantix.” In his testimonial, Liotta pointed to the roles in his film career. He said … Συνεχίστε να διαβάζετε Pharma Companies Create Memorable Ad Campaigns for Branded Products.

Roche VP Leaves to Join Biotech Startup

IGM Biosciences, a privately-held biotech company located in Mountain View, California, announced that Daniel S. Chen will be the company’s new chief medical officer. Chen arrives from Genentech/Roche, where he was most recently vice president, Global Head of Cancer Immunotherapy. IgM also announced that William Strohl will join its board of directors. Strohl comes from Johnson & Johnson, where he was vice president and Head, Janssen Biotech, Janssen … Συνεχίστε να διαβάζετε Roche VP Leaves to Join Biotech Startup.